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Narconomics

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ISBN : 9781785030406 Everything drug cartels do to survive and prosper they've learnt from big business - brand value and franchising from McDonald's, supply chain management from Walmart, diversification from Coca-Cola. Whether it's human resourcing, R&D, corporate social responsibility, off-shoring, problems with e-commerce or troublesome changes in legislation, the drug lords face the same strategic concerns companies like Ryanair or Apple. So when the drug cartels start to think like big business, the only way to understand them is using economics. In Narconomics, Tom Wainwright meets everyone from coca farmers in secret Andean locations, deluded heads of state in presidential palaces, journalists with a price on their head, gang leaders who run their empires from dangerous prisons... Less
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Alibaba

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ISBN : 9780062413406 An engrossing and eye-opening insider’s account of how a teacher built one of the most valuable companies in the world – rivalling Walmart, Amazon, and eBay – and forever changed our global economy. In just a decade and half, Jack Ma, a man who rose from humble beginnings and started his career as an English teacher, founded and built Alibaba into the second largest Internet company in the world. The company’s 25 billion IPO in 2014 was the world’s largest, valuing the company more than Facebook or Coca Cola. Granted unprecedented access to a wealth of new material including exclusive interviews, Clark draws on his own first-hand experience of key figures integral to Alibaba’s rise to create an authoritative, compelling narrative account of how Alibaba and its... Less
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Big Data in Practice (Use...

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ISBN : 9781119231387 The best–selling author of Big Data is back, this time with a unique and in–depth insight into how specific companies use big data. Big data is on the tip of everyone′s tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up–close, on–the–ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip–in navigation, each chapter follows the... Less
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