The Fudge Everyday Clean Blonde Damage Rewind Violet-Toning Shampoo is a unique, violet-toning shampoo specifically designed to gently remove yellow tones from blonde hair while repairing damaged hair bonds. Features & Benefits Neutralizes Yellow Tone: Contains maximum strength violet micropigments that instantly neutralize unwanted yellow and brassy tones and promote a cool, icy blonde tone. Repairs hair damage: Integrated Opti-PLEX™ technology penetrates deep into the hair core to restore hair structure and repair damage caused by chemical treatments, thermal styling and environmental influences.
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