In his revolutionary bestseller, The Long Tail, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never been possible before. Now, in Free, he makes the compelling case that in many instances businesses can profit more from giving things away than they can by charging for them. Far more than a promotional gimmick, Free is a business strategy that may well be essential to a company's survival. If an item is defective or broken we will provide the return label to send the item back. We at GKWorld are a small family business selling toys and collectibles since 1997. Over 10,000 items in-stock, please check out all our listings. Please feel free to contact us with any questions via eBay messaging. We repl.
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