"Selling to the Affluent" by Thomas J. Stanley is a professional textbook published by McGraw-Hill Education in 1997. This trade paperback book offers insights into the world of marketing and sales, specifically focusing on how to effectively target and engage with affluent customers. With 496 pages, Stanley provides valuable information and strategies for those looking to excel in the realm of business and economics. The book also includes illustrations and is written in English, making it a valuable resource for professionals in the sales and advertising industry.
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