"The Lean Startup: How Constant Innovation Creates Radically Successful Business" by Eric Ries is a first edition paperback book published by Penguin Books LTD in 2011. This non-fiction textbook, focused on the genres of economics, computer science, marketing, and business, delves into the world of startups and the importance of constant innovation in achieving success. Eric Ries, the author, discusses in detail how startups can adopt a lean approach to create products and services that meet the needs of customers in a rapidly changing market. This book is a valuable resource for entrepreneurs and business leaders looking to build sustainable and thriving organisations."
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