"The Lean Startup" is a book written by Eric Ries that focuses on the concept of 'lean startup' methodology. This approach is designed to help startups build and test their business models quickly and efficiently, with the goal of achieving sustainable growth. The book provides a framework for entrepreneurs to create and iterate their ideas, using a minimum viable product (MVP) to validate their assumptions and gather feedback from customers. This approach is based on the principles of agility, experimentation, and continuous improvement, making it a valuable resource for startup founders looking to build a successful and scalable business.
eBay