The product is a book titled "iGen" written by Jean M. Twenge PhD and published by Atria Books in 2018. The author explores the characteristics and behaviors of the generation known as iGen, born between 1995 and 2012, and examines how growing up with smartphones and social media has shaped their attitudes and outlook on life. This book offers insights into the unique challenges and opportunities faced by this generation, making it a valuable resource for anyone interested in understanding and connecting with today's youth.
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