Rolex: History, Icons and Record-Breaking Models

. --. . --. . --. From the Back Cover The history of Rolex is inextricably linked to its founder Hans Wilsdorf, who took the first steps in the world of Swiss watchmaking as he dreamed about a timepiece that could be worn around the wrist. This experimental research led Rolex to achieve its highest goals in both technological innovation and in the use of the finest materials alone. Its models have been photographed on the wrists of political leaders, sports champions, and film and fashion celebrities, transforming each Rolex into a fully-fledged status symbol, a synonym of elegance and precision. About the Author Mara Cappelletti is a journalist and consultant for many publications by antiquarians and jewellery historians. She is also a professor of the history of jewellery at the Istituto Superiore di Arte Orafa Galdus.

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