L'Oreal Paris Preference 10.1 Helsinki Blonde Hair Color Permanent Blond Dye AUS

A formula that lifts up to 9 levels for a pure platinum blonde, even on brown hair. L'Oreal Paris Preference 9L Ultra Platinum No Ammonia Permanent Hair Color Dye. • Leaves hair soft to the touch. • Brass-defying conditioner protects against yellow tones.

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