Value Proposition Design : How to Create Products and Services Customers Want, Paperback by Osterwalder, Alexander; Pigneur, Yves; Bernarda, Greg; Smith, Alan, ISBN 1118968050, ISBN-13 9781118968055, Like New Used, Free P&P in the UK Th will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won't work. You'll learn the simple but comprehensive process of designing and testing value propositions, taking the guesswork out of creating products and services that perfectly match customers' needs and desires. Practical exercises, illustrations and tools help you immediately improve your product, service, or new business idea. In addition th gives you exclusive access to an online companion on .
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Print length : 320 pages. Publication date : October 20, 2014. ISBN-13 : 978-1118968055.
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Paperback book. Book edges have stains. All items shipped Monday to Friday.
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The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want.
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You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. This is to ensure that you receive each item as soon as possible. We do not accept P.O. Boxes. Get In Touch.
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