Consider this your guide to creating uncontested market space—and making the competition irrelevant. Recognized as one of the most iconic and impactful strategy books ever written,BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.
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ISBN-13: 9781625274496, 978-1625274496. A strategy classic. Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.
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(2) Blitzscaling. 3) The Profits Principles. 1) Blue Ocean Strategy, Expanded Edition. 4) Scale Up Millionaire. Reading age : 10 years and up. Titles in this Set :-. Publisher : HarperCollins; 1st edition (18 Oct. 2018).
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Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.
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Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.
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Blue Ocean Strategy, Expanded Edition : How to Create Uncontested Market Space and Make the Competition Irrelevant (Hard Copy). (ISBN 978162574496). Digital Marketing.
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The Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne is a business book published by Harvard Business Review Press in 2005. It explores how to create uncontested market space and make the competition irrelevant through strategic planning and leadership. The book is illustrated and written in English, making it accessible to a wide audience interested in business and economics. With 256 pages, this hardcover book provides insights into marketing, management, and international business strategies, making it a valuable resource for professionals and business leaders looking to differentiate themselves in the market.
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